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Get Your Organic On And Win A $50.00 Gift Card From Safeway

Safeway JPEG

To enter to win the $50.00 gift card from Safeway all you do is read the following entry, click on the small orange box at the bottom of the post and scroll down to leave a comment with your contact information. 



When I was first contacted by Safeway to write about their stores for my blog, my initial question was, “Are you sure you have the right blog?  Are you sure you weren’t meaning to email the fabulous and somehow ended up emailing my little three legged dog and pony show?”

They were sure.

We set up an appointment to talk.  I then immediately called my Mother and let her know her baby done good. I then fantastized about calling all the Mother’s of my ex-boyfriends and screaming into the phone…”and you thought I wasn’t good enough for your son…Safeway bitch!  I AM WORKING WITH SAFEWAY!!  You betta recognize…ha ha ha you could of used my Safeway gift card!” 

Then I went and laid down for a nap.  Self vindication is exhausting.

The next day a lovely woman in New York from the advertising agency representing Safeway called to discuss details.  She asked if it was a good time to talk. I told her we could talk and I was in my “office.”  At that very moment my office was the IKEA parking lot in West Sacramento with my toddler in the backseat eating an ice cream cone used as hush money at 10:00 a.m.  I cringed a bit to myself for my white lie, but like any busy mom my car is my office and the car is where it all goes down.  I imagined the advertising agency rep in her lovely office in New York City.  I bet her office doesn’t smell vaguely of poop and sour milk and have a thin coating of goldfish crackers on the upholstery.  However my office can reach speeds of 67 m.p.h. going downhill and comes with it’s own cup holder.   Makes us about even don’t you think.

As we talked I began to ask questions about what Safeway was looking for.  I do accept advertising, but this would be a bit different.  These posts would be testimonials from me, in exchange for gift cards to Safeway for myself and my readers.  I have mentioned this before.  I have had offers from other companies for testimonials and have always turned them down.  For whatever reason the shoe just did not fit and as much as I love the bling bling, I felt I had to stay true to myself whether being paid or not.

One of my big questions for Safeway was about organic products.  I’m not a crazy organic Mom who thinks the world is over and my kid will grow a tail and rob you in ten years if I don’t feed my child organic food, but I do buy mostly organic products when I can.  It is Cali after all…for reals.  If I was going to represent Safeway there had to be a interest and investment in organic products for their shoppers.

Safeway O Organics

Turns out Safeway has their OWN line of organic products called O Organics, click on the label above for more information.  The  Safeway O Organics line has over 300 products from dairy and eggs,  to frozen fruit and even a BABY AND TODDLER line.  Lucas likes the cereal bars and crackers.  Safeway is  also adding products to already existing organic lines…AND get this…the Safeway O Organics line is part of Safeway’s new 1000′s of everyday low price products program.  That means the organic products are offered for discounts and specials, making them more affordable for families! Kudos.  I really appreciate and commend Safeway’s dedication to organic products. 

I channeled my inner Oprah, dusted off my reporter hat, and got down to organic business.  Below is my interview with Safeway Northern California Division President Karl Schroeder.   The interview is not quite up to the thrill of Whitney’s first comeback interview with Auntie Oprah, but then again Safeway never did crack, won a Grammy, or married Bobby Brown.

1.  There are many organic lines in production.  Why did Safeway decide to start producing O Organics, their own line of organic products?

Safeway believes that great tasting organic food should be available to everyone and available at a great value. Safeway’s O Organics™ line of products consists of high-quality products at an affordable costs ensuring that our shoppers can find the organic foods they want at a price that’s just right.

2.  How many products are in the Safeway line of O Organics?

At Safeway you’ll find over 300 O Organics™ items throughout the store, each USDA-certified organic to ensure wholesome goodness.

3.  What makes Safeway’s organic products different from other organic lines?

O Organics food is produced and handled in accordance with all USDA organic standards – without the use of synthetic pesticides, genetic modification, growth hormones or antibiotics. O Organics products are sourced from a variety of carefully selected organic growers using earth-friendly farming practices.

4.  How is the price point between Safeway’s organic line and other organic lines?

We can’t really speak to the price of other organic lines, but Safeway’s products are available at a budget-friendly price point. In fact the O Organics line is included in the thousands of new everyday low prices recently launched at Safeway’s Northern California stores.

5.  How does Safeway guarantee the safety and quality of the O organic products?

O Organics food is produced and handled in accordance with all USDA organic standards – without the use of synthetic pesticides, genetic modification, growth hormones or antibiotics. O Organics products are sourced from a variety of carefully selected organic growers using earth-friendly farming practices.

6.  Does  Safeway offer other lines of organic products?

Safeway does carry national organic brands in addition to its private label O Organics™ products. Safeway also has its Eating Right™ and Eating Right for Kids™ line of great-tasting, better-for-you foods with over 20 categories of nutritious food options for the entire family.

7.  Does Safeway ever offer discounts and specials on their O organic line?

The O Organics line is part of the recent price reduction program launched at Safeway. Plus shoppers can always count on the weekly Club Card specials which often include the O Organics™ products.

8.  How successful is the O organic line and will Safeway be adding more products to the O organics line and other organic products?

Safeway’s shoppers are very satisfied with the great selection of products offered through its O Organics™ line.

Happy shopping and saving on organics at Safeway,



*I was compensated for this post with a gift card for myself and my readers,  however the views expressed here are my own.

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